IntelliCUP™ Benefits & Opportunities
- Beverage dispensing speeds and volumes will be significantly increased whilst maintaining a continuous perfect serve.
- Integrated payment and cup deposit process effectively removes cash at point of sale.
- Unprecedented live first party vendor and customer data.
- Merchants are able to geo locate and diagnostically monitor and control the dispensing machines.
- The system significantly reduces beverage waste and vendor man-hours, increasing profitability.
Merchant Benefits
- Queue reduction, increased turnover, reduction in waste and man hours = greater profitability
- Cashless operation – system can manage % revenue share or rebates as required (can be set per beverage poured)
- Full performance audit – cups docked, volume through the system, funds in the account
- Success rate % = total volume, less purges, less failed pours and free beers
- Ability to view event geo location of IntelliHead, pouring temperature of product, product type and price vs success rate – improve positioning within an event venue
- Perfect serve and “sessionability” of product – improved sell through
- Built in age verification software (App and IntelliHead) for ease of liability management
- Advanced Hygiene control
Merchant Opportunities
- Branded content sharing to registered users
- Research
- Opinion polls
- Curated consumer messaging – brand or event specific
- Geo location within a venue to find preferred product (based on user history)
- Unique IOT developments
Customer Benefits
- Cashless
- Queue reduction – instant pay and pour = greater game or stage time
- Perfect serve and “sessionability” – enhanced customer and brand enjoyment
- Enhanced event experience (ease of use / fuss free / added value opportunities)
- Greater brand experiential ecosystem
Customer Opportunities
- Brand messaging / videos / special offers
- Event communication and ticketing
- Voucher delivery and redemption
- In app advertising
- Overall brand / event enhancement