The IntelliCUP™ solution comprises an IntelliHead, a Customer and Merchant App, and a reusable Cup, through which the system is activated via an integrated NFC chip. The worldwide events market has significant constraints in dispensing various beverage types at the rates required (speed, waste, mess, manpower etc.), coupled with a move towards reusable and biodegradable cup options. Most existing systems have inconsistent pouring speeds, erratic prefect serve capability and limited communication or data tracking capability.
For merchants the serving of customers is labor intensive and subject to significant wastage and losses. The customer experience is also below par with lengthy queues, spillage and warm beverages. Potential sales and brand experience are lost through this process. Few systems provide instant data capture and individual customer tracking that offers an enhanced event or consumption experience. Intellicup’s patented system also allows the dispensing of coffee, ice tea, water, carbonated & uncarbonated soft drinks, extending the merchant income & customer satisfaction opportunity.